I love this. From BPS Research Digest and via andrewducker
Psychologists have reported in Child Development that when four- to six-year-olds pretended to be Batman while they were doing a boring but important task, it helped them to resist distraction and stay more focused.
But the researchers aren't really sure WHY this works - many theories, not enough data, more research needed.
Also, does it work for adults as well as it does for the four to six age group? Enquiring minds want to know.